The deck can wait.
Founder credentials, measured in releases instead of introductions.
Back · BlackReal Founders Ship. Hoodie
$75
Size guide
Oversized by design. Take your usual size for the oversized look, one down for a closer fit.
| Flat, in | S | M | L | XL | 2XL | 3XL |
|---|---|---|---|---|---|---|
| Chest width | 20 | 22 | 24 | 26 | 28 | 30 |
| Length | 27 | 28 | 29 | 30 | 31 | 32 |
Lane Seven LS16001, measured laid flat. Chest is armpit to armpit; double it for the full round. Each piece can differ by up to 2 in (5 cm).
Made to order, final sale. Paid size exchange within 14 days; misprints replaced free. Exchanges & Returns
- Blank
- Lane Seven LS16001
- Fabric
- 10 oz 80/20 cotton-poly fleece
- Fit
- Unisex oversized
- Front mark, full back, printed neck label
- Shipping
- Printed in 2-5 business days. $5.95 in the US, free over $90
The title is easy to claim. Releasing something takes work. For founders who would like their product to do a little more of the talking.
Clean front. Loud back. A small REGEX wordmark sits on the chest, with the main line across the back. One ink per garment. Comes in Black with white ink or White with black ink.
The joke, explained
In software, to ship means to release a product or change for people to use. The line treats that action as the defining founder credential. It gently challenges startup identity built around pitches and announcements by pointing to the less abstract act of putting something out.
For the founder with a release to show for the title.
- Fit
- Oversized unisex fit with a kangaroo pocket and no drawstrings. Take your usual size for the oversized look, one size down for a closer fit.
- Fabric
- Heavyweight cotton-blend fleece, about 10 oz, 80% cotton and 20% recycled polyester.
- One ink with a light vintage texture. White ink on Black, black ink on White. REGEX on the chest, the line across the back.
- Care
- Wash cold inside out. Tumble dry low or hang dry. Do not iron the print or use bleach.
- Shipping
- Into the build queue. Printed to order in 2 to 5 business days, then shipped. Free US shipping on orders of $90 or more.
Questions
What counts as shipping in this founder line?
Shipping means releasing work so people can use it. The design centers that concrete action, making the founder title feel like something backed by a product.
Would this suit a first-product launch gift?
Yes, the reference fits someone moving from an idea to a release. It recognizes the work of putting a product into use without claiming anything about its success.
